Experience Overview
Below you will find details of my work experience – a thorough look at my contributions, the knowledge I gained, and the impact I made
Contribution:
- Wrote trend-driven fashion stories, from style alternatives to hair trends
- Created engaging visuals — flatlay outfits, collages, and image lineups
- Introduced new content formats (like trend-specific flatlays) that were picked up enthusiastically by the editor for key articles
Knowledge gained:
- Sharpened my ability to quickly digest and rework large amounts of info into sharp, appealing stories
- Elevated my content curation and visual storytelling skills
Impact made:
- Expanded the visual variety of the magazine’s fashion content
- Helped shape stories with fresh, on-trend visual elements
- Brought an elevated creative approach to everyday editorial topics
Story Magazine
Creative coordinator
March 2025-May 2025
Sharper Shape
Associate Project Manager
Jul 2020-Present
Contribution:
- Managing full-cycle process of customer relationships, ensuring seamless project origination to final execution
- Negotiating contracts with subcontractors for critical project specifications, including helicopter data acquisition, data processing, and analysis, tailoring each agreement to meet the project's specific needs
Knowledge gained:
- Developed expertise in the strategic negotiation of technical contracts, enhancing my understanding of the key drivers and challenges within the industry
- Gained substantial experience in coordinating complex project logistics, which involves integrating various technological and human resources to meet project timelines and specifications
Impact made:
- Leveraged the AI team’s support to enhance operational efficiency, successfully improving the efficiency of LiDAR processing by 15% compared to estimated timelines. This not only optimised project delivery times but also significantly increased client satisfaction by meeting and exceeding project deliverables
Contribution:
- Provided personal styling services to clients online, utilizing a client intake form to gather essential information on their preferences, occasions, and budget
- Curated custom looks and provided tailored style recommendations to meet clients' individual fashion needs
Knowledge gained:
- Learned to effectively analyse and interpret client data to inform styling decisions, improving my ability to meet various client needs
- Strengthened understanding of client relationship management
- Gained expertise in using digital tools and platforms for style curation, deepening my understanding of how technology can facilitate personalised fashion services
Impact made:
- Significantly improved client satisfaction by providing considerate styling services, as evidenced by positive feedback and repeat engagements
- Increased client confidence in their fashion choices through tailored recommendations, contributing to a stronger client-brand relationship
Get Outfit
Digital Personal Stylist
Oct 2021-Sept 2022
Mode de Commode
Owner and founder
Feb 2020-Dec 2024
Contribution:
- I meticulously select each piece for my vintage store focusing on conscious fashion that aligns with my personal taste
- Coordinating content creation and planning, organisation of photoshoots
- Creating targeted advertising campaigns and fostering collaborations with influencers who resonate with my brand's ethos
- I oversee all operational aspects, including negotiating favourable postage agreements and selecting eco-friendly packaging to streamline the processes
Knowledge gained:
- My experience in content creation and photoshoot organisation has bettered my skills in visual storytelling, brand representation and organisational skills
- Managing advertising and influencer partnerships has taught me effective strategies for audience engagement and brand loyalty
- Handling operational tasks has given me insights into the logistics of running a small business, from cost management to sustainable practices
Impact made:
- Created a business with a 60% profit margin
- Through strategic content and collaborations, I've increased brand visibility and engagement, doubling social media following within a year
- Ultimately, Mode de Commode has become a platform for spreading awareness about slow fashion, inspiring our community to make more conscious choices
Contribution:
- Optimising shoot process by developing detailed schedules and coordinating team responsibilities, ensuring efficient utilisation of budgets and timelines
- Bringing creative visions to life through creation of mood boards and meticulous sourcing of clothing and accessories, tailoring each project's aesthetic to client's needs
- Managing fittings and return processes, maintaining strong relationships with designers and boutiques to ensure smooth collaborations
Knowledge gained:
- Enhanced my project management skills, particularly in scheduling and budget management, to deliver high-quality results within tight deadlines
- Further developed my talent for style
- Strengthened negotiation and interpersonal skills by working closely with a network of designers, models and other creatives, ensuring mutual satisfaction in all interactions
Impact made:
- My optimisation of the shoot process led to an improved coordination of the team on the set
- High-quality, well-coordinated stylistic elements I introduced, set the stage for visually compelling shoots that consistently met or exceeded client expectations
- Preserved excellent relationships with designers and boutiques, ensuring a reliable supply of high-quality pieces and facilitating smoother future collaborations
Freelance
Stylist and Producer
2019-Present
Lasanic
Sales Associate
March 2019-March 2020
Contribution:
- Improved inventory management process for a large selection of luxury goods, managing over 1,000 SKUs
- Developed comprehensive training and brand knowledge manuals, standardising employee education
- Managed all aspects of customer relationships and efficiently handled the placement of purchase orders
Knowledge gained:
- Acquired expertise in inventory control and logistics, learning to manage a complex product range effectively
- Enhanced my skills in creating educational materials that support staff development and product expertise
- Developed strong interpersonal skills through daily interactions with a diverse international clientele, understanding their unique needs and preferences in the luxury market
Impact made:
- Significantly reduced the time required to access and manage stock, improving operational efficiency
- Training manuals I created led to measurable improvements in staff performance and customer service
Contribution:
- Managed social media schedule
- Created visual content to strengthen the event's presence
across all digital platforms
- Designed a range of printed materials including brochures
and passes
- Took part in the general coordination and organisation,
ensuring smooth event execution
Knowledge gained:
- Bettered my skills in digital content creation and social media management, learning to tailor visual content to different platforms
- Gained valuable experience in graphic design for print media, understanding the intricacies of design from concept to production
- Developed strong organisational skills, learning the importance of coordination and flexibility in event management
Impact made:
- Increased online engagement, broadening the event's reach and attracting a larger audience
- Printed materials I designed were praised for their quality and creativity
Helsinki Fashion Week 2017
Creative coordinator
Aurora Fashion Week 2014
Backstage assistant
Contribution:
- Assisted with backstage operations, like supporting the
coordination of models, designers, and outfits
Knowledge gained:
- Acquired firsthand experience in the fast-paced environment
of fashion week backstage management, learning the importance
of timing, precision, and clear communication
- Understood the complexity of executing a fashion show
from behind the scenes, including the coordination of
various teams to ensure a seamless presentation
Impact made:
- My support in backstage operations helped streamline dressing of the models and outfit preparation process, reducing average setup time and improving the overall flow of the shows